What started as a humorous T-Shirt between a couple of old salts turned into something people wanted.
So, we give the people what they want – and that allows us to give back to what we love.....Sea Life and everything surrounding & supporting it.
While we have fun with our T-shirts, we don’t fool around when it comes to protecting what we love.
We believe all humans have a responsibility to protect the planet & the creatures we share it with.
For boaters, beach goers, island hoppers & old barnacles like us we believe that protecting the waterways and the wildlife that inhabit them is not only a responsibility but a calling.
Most of the captains we’ve encountered over the years share the same belief. While we do the best we can, when we can, more can always be done.
To that end, we strive to bring awareness & support through our brand to specific organizations we believe are doing some amazing, meaningful work.
Organizations your purchase will help support:
Project AWARE is a global movement of scuba divers protecting our ocean planet – one dive at a time. Focused on the critical issues of Sharks in Peril and Marine Debris, Project AWARE empowers thousands to work together for a clean, healthy and abundant ocean planet.
Working with people around the world—from fishermen to government leaders, divers to scientists, Californians to Fijians—the Coral Reef Alliance protects our most valuable and threatened ecosystem. We lead holistic conservation programs that improve coral reef health and resilience and are replicated across the globe.
The Sea Turtle Conservancy is one of the oldest and most accomplished ocean conservation organizations for sea turtle conservation in the world. This non-profit was founded in 1959 in response to renowned ecologist Dr. Archie Carr’s book “The Windward Road” that first alerted the world to the plight of sea turtles. Since then the organization has been committed to research and conservation initiatives in saving the Caribbean green turtle from immediate extinction, raising awareness and protection for sea turtles across the globe.
Founded in the UK in 1997, the Shark Trust is a charitable organization, dedicated to promoting the study, management, and conservation of sharks, skates, and rays globally. The trust focuses on scientific research and education programs and works with divers, politicians, boat owners, and commercial and recreational fishers as well as the public. The organization has put down rules for approaching sharks; campaigns for legislative protection of vulnerable shark species and strict actions against shark finning.
Save The Manatee
Manatees are Florida’s official state marine mammal. The IUCN World Conservation Union lists them as vulnerable at the international level. They are listed as threatened at the federal level by the U.S. Fish & Wildlife Service and at the state level by the Florida Fish & Wildlife Conservation Commission (FWC).
Manatees have no natural predators.
However, since record-keeping began in 1974, more than 41% of manatee deaths where the cause of death was identified were human-related – and almost 34% were due to watercraft collisions
With increased awareness, education, regulations, and enforcement, manatee deaths caused by humans could be substantially reduced, and the eventual recovery of the species could be realized.